The good news – your patients are ready, willing and anxious for your practice to reopen. The not-so good news – timelines and guidelines aren’t solidified and vary greatly by state and even county within states. There is much that can be done however right now. In preparing for a safe, successful and strong “relaunch”, here are some beneficial and impactful items to consider.
Are you brainstorming ways to navigate your business through these unusual times? With cities closing and social distancing becoming a new norm, we know anxiety is running high for many reasons. We’re so used to marketing our businesses so that patrons and patients visit us – and now we are faced with the problem of […]
Just like that, another year is coming to an end which for aesthetic
practices everywhere means it’s time to gear up – and market yourself
strategically – for holiday season.
With the influx of events, celebrations, vacations and get-togethers that
the holiday season brings, comes the need to look and feel our best. What
better way to do that than with all of the amazing, best-in-class skin
treatments you offer in your office, right?
Whether a practice is on the west coast or across the country, many of the
questions and business challenges are the same. When is the best time to
promote a specific treatment AND how far in advance should you be planning?
Allow us to infuse the conversation with what we’ve learned from our
customer base and our aesthetic marketing expertise.
Whether you’ve just begun to implement social media strategies into your
practice, or it’s been something you have incorporated since day one,
trends shift and change so frequently that we can be left scratching our
heads. Cartessa shares marketing insights into an effective social media
tool…The social media influencer.
If a picture is worth a thousand words, you could say that when it comes to
social media, video has found its worth in the billions. We’re inundated
with content every day which is making us tired of scrolling – why read
content when you can watch a video . Here are three things you can and
should start capturing to take your social channels to the next level.