Male Interest in Nonsurgical Cosmetic Procedures Increases 6% on RealSelf; Skin Resurfacing Treatments Top List of Fastest-Growing Procedures
SEATTLE, June 12, 2019 /PRNewswire/ — A new report from RealSelf, the leading online resource to learn about aesthetic procedures and connect with the doctors who provide them, reveals more men are researching nonsurgical cosmetic treatments in 2019, with interest up six percent compared to 2018. Male interest in surgical cosmetic procedures is also increasing, up four percent compared to a year ago.
The most researched treatments among men in 2019 are dental treatments like Invisalign and the surgical procedures tummy tuck and rhinoplasty. However, nonsurgical options like injectables and treatments designed to restore the skin are seeing the highest year-over-year growth.
On the Rise: Skin Resurfacing Treatments and Injectables
Microneedling, a nonsurgical treatment that punctures the top layer of the skin with tiny needles to stimulate healing and boost collagen production, saw the highest growth overall with a 27 percent increase compared to 2018. Coming in at No. 2 with 23.66 percent growth is CO2 laser, which removes thin layers of skin through vaporization to address sun damage, discoloration and acne scars. Other skin resurfacing treatments making the list include Fraxel laser (No. 15) with 11.12 percent growth and chemical peel (No. 19) with 5.43 percent growth.
Male interest in injectables is also on the rise, with four brands making the list: Juvederm (No. 3), Restylane (No. 9), Kybella (No. 14) and Botox (No. 16).
Most Researched: Treatments for the Teeth
The most popular procedures among men on RealSelf are treatments for the teeth, with dental crown (No. 1) and Invisalign (No. 2) leading the list. Invisalign saw 12 percent interest growth and jumped five spots, up from No. 7 in 2018. Other notable changes include a decline in interest for CoolSculpting, which fell four spots from No. 5 in 2018 to No. 9 this year, and the addition of Botox (No. 10), which saw nine percent interest growth in 2019.