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The Pandemic is Shifting Consumer Attention to Skin

The holidays are going to look a little different this year. From family gatherings, to travel, to what people will be spending money on. Let’s talk beauty – the usual rush to the salon or stock up at Sephora on festive make-up and glam is taking a back seat to this year’s number-one in demand beauty accessory, beautiful, healthy-looking skin.

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When one plus one equals Oh WOW!

In a world post quarantine, patients are rushing to book treatments to make up for time spent away from their beloved aesthetic practices. Patients – whose skin goals for 2020 have been displaced – are searching for faster ways to achieve lasting results and making every appointment count. Practices are attempting to make up for lost time by...

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Platform Devices that Will Change Your Practice

In these uncertain times, many aesthetic practices are looking to make smart business decisions that will improve their overall practice performance. Offering new services has been proven to attract new patients and can increase overall practice revenue. But how does one do this without breaking the bank? Platform devices. Provide your patients...

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Three Go-to Treatments to Beat the Summer Slow-Down

Ahh Summer! The beautiful weather, the extra time with family and friends, and unfortunately… a slow down for your aesthetic practice. For those businesses opening up post COVID-19, this summer may not see the dip in traffic as patients swarm to give their quarantined skin a pick me up…but, individuals will still be concerned about sun-exposure...

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5 Reasons Millennials Aren’t Coming to Your Practice

Millennials… the generation no one wants to talk about that can’t be ignored. However hard you may be rolling your eyes, millennials are seeking out more and more aesthetic treatments. In 2018 alone, they made up 20% of all aesthetic procedures performed both surgically and non-surgically (according to the American Society for Plastic Surgery) and...

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This is one trend you won’t want to miss…

Few can argue that the most in-demand aesthetics treatments today are those that promise great results without downtime. In a society where Amazon Prime and Google fuel the fire of instant gratification; fast results with no downtime is the new bar that aesthetic practices are striving to reach. Patients want a one-time procedure, but will sign up...

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