Despite the pandemic, Americans are prioritizing health and wellness in 2022. Of all the resolutions set this year, two of the top three resolutions are to improve health and wellness holistically and to focus on self-care and body positivity.
One of the most frequent questions to our practice development team is “how do I reach new patients”. And we agree, attracting new customers is important to any growing business but did you know two-thirds of medical spa visits are from current clientele? According to a report from the American Med Spa Association, over 66% of business traffic...
If you’re following the latest trends in skincare and aesthetics you’ve probably seen content from Licensed Master Aesthetician, Reanne Kelly – more commonly known as “The Master Aesthetician” (@the.master.aesthetician on Instagram). Based in Seattle, Reanne has over 15 years of experience as an esthetician and shares content on her widely...
As thoughts of sunhats and swimsuits start to creep into our heads, so should strategies to keep patients coming through your practice doors. It’s laser season now, but that doesn’t mean you need to lock your ablative treatments away come summer. Instead, ensure you have those modalities that can continue to deliver the results your patients want...
Over the past few years, Dr. Jeffrey Antimarino has worked closely with Cartessa to bring a line-up of best-in-class aesthetic technologies into their practice. His Plastic Surgery group is now home to a variety of Cartessa’s product portfolio, including VirtueRF, MotusAX, Skinwave, Tetra CO2 and CoolPeel, Subnovii, and Sub-Z. These devices treat...
With 2020 coming to a close, the predictions for 2021 aesthetic trends have started to roll in. It’s clear that demand for non-invasive aesthetics treatments will continue to surge but here are the five trends that will fuel the non-surgical aesthetic market in 2021.
Okay- lets be real, 2020 has been a rough one… for us, our families and our skin. If you’re like many skincare clinicians, you’ve probably seen a spike in the number of patients walking through your doors with concerns of acne or what’s now been termed “maskne” in particular. “Conversations about acne have hit a record high in my practice and in...
If you have a passion for health and wellness, odds are you have seen the recent rise in Hydrogen infused products and treatments – Hydrogen Water anyone? The truth is, the health benefits of hydrogen have been utilized for centuries across various categories because of its anti-aging benefits. So how does it work and why is it finding its way...
Ahh Summer! The beautiful weather, the extra time with family and friends, and unfortunately… a slow down for your aesthetic practice. For those businesses opening up post COVID-19, this summer may not see the dip in traffic as patients swarm to give their quarantined skin a pick me up…but, individuals will still be concerned about sun-exposure...
Just like that, another year is coming to an end which for aesthetic practices everywhere means it’s time to gear up – and market yourself strategically – for holiday season.
Laser-based skincare, despite being some of the most sought after aesthetic treatments, has historically had its limitations. Many laser technologies, because they work by targeting areas of contrast in skin color, were not considered safe for darker skin types. Yes, clinicians could treatment light skin tones effectively but those with more...
Skinwave integrates in-demand facial technology with new trends in hydrogen therapy.
